About BGM

Getting grip on your daily tasks with easy to use templates. Productivity can be fun!

I’m Esther Verdonk and I design for everyone who wants to be productive and creative

You want to get or keep grip on your days full of commitments, but have fun while being productive. You need easy to use products that trigger your creativity every time you use them. Something that supports being able to get things done and sparks your creative side. A kind of covering that helps you tackle your day, always.

That’s where I come in.

Trained as a productivity specialist, a working mom and being an entrepreneur since 2010, I’m constantly thinking about how to make productivity more fun, inspired by the daily challenges life brings. Being creative is a huge part of feeling good and in control so we can grow.

Whether it’s a template for your daily layout or some fun and useful stickers, I know you’ll find something here that helps you grow in your creative productivity and have fun while doing it.

More about Esther

I have a Productive Environment Specialist diploma and also a bachelors degree in Economics.

I live in the Southwest of The Netherlands in a small town. I love my life with my family and our 4 (!) cats. After working in the financial business and becoming a mom in 2003, I soon longed for a business that was mine to build. So through a small craft business with my sister and later on a successful practice owner in healthcare, I became a productivity specialist in 2010.

Since I can remember my Mother, Sister and I where always drawing, writing or making jewellery. Crafting was our escape from the daily pressures of life.

Due to my former career I have a more than great interest for helicopters. I know, it’s not something you hear every day. Those magnificent machines are the passion of my husband and I. My favorite helicopter is the Sea King.

The day I started school, I’m obsessed with fountain pens, planners, pouches and stationary. Check out what makes my heart beat faster on Pinterest and Instagram.


Every template, stamp, sticker, pouch or charm is handmade by me in my office at Beautifulgreymouse.

I will do everything to ship your order within 24 hours on weekdays. If it should somehow take longer to ship, you immediately will be notified. If you have a special request, just send me an email, I’ll be happy to help.

Free shipment for orders in The Netherlands. Benelux orders € 10,-
International orders € 15,- (depending on the exchange value, it’s about $ 18,-)

Not satisfied with the product? You can always return it for a refund within 30 days of purchase.

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What people are saying

“The weekly spread template saves me a lot of time and depending on my mood I can customize the page however I want. Thank you for the extra goodies and I love the wrapping. It felt like unwrapping a present” – Mirjam

Esther Verdonk journaling enthusiast productivity specialist but also a working mom who knows not everything goes like planned


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